For small businesses new customers and growth in sales is always welcomed but setting up search engine marketing (SEM) campaigns such as Google Adwords can be complicated for the uninitiated.  For many small businesses, the primary concern will be the initial set up cost, ongoing costs and the all-important return

Good design should be at the forefront of your online strategy but so many businesses either ignore it or try to do too much Engaging websites are few and far between. Here are five tips to make your site shine. Design is the currency of doing business online. Most people

Having a great SEO strategy means more customers will find your website in search engines results pages and with more traffic to your site, you will win more sales. Google, and other search engines, deliver the most relevant results by analysing a number of on-page factors such as the page

Being found online is one thing, but having a website that works on all devices, from desktop computers to mobile phones, is now more important than ever. But as internet technology evolved so did the demands of the modern web user. Today’s websites need to be responsive, but what makes

On Friday July 24th 2014, Google quietly released an algorithm update which has had significant implications to the local search space. Upon initial evaluation of the release, there is speculation that the change has been favourable towards local directories like Yelp, UrbanSpoon and TripAdvisor to name a few in the

It goes without saying that your website should be there when customers come looking for it. But without reliable web hosting, not only could you miss out on valuable business, you could scare away potential customers who find your website unreliable or difficult to use. You don’t need to be