AdWords Management Fee Price Guide

Pay per click and particularly Google AdWords have become essential tools for businesses wanting to increase the traffic to their website in order to generate new sales or leads. At 123 Digital we have found that many small businesses do not understand the technology and find PPC jargon and the account set-up increasingly complicated.

Google is there to make Google money, so if you do not fully understand principles and techniques such as “Quality Score”, bid management, targeting and conversion optimisation. You may find that you are paying more than twice the price for each click, and what’s more, each conversion, sale or lead, could be costing you more than you are actually making!

However… we are here to help! Small businesses that don’t want to invest in PPC training, should consider employing us, yep us! A Google Accredited specialist PPC agency, to set-up and manage their AdWords account(s) professionally. 

When you retain us to work on your AdWords Campaign you can rest assured we will have your success in mind. Below are a selection of cost options to make sure you get what you need:

Set-Up

One Off
$ 550
from
  • 5-10 Ad Groups
  • Keyword Research
  • Targeting
  • Effective Ad Copy
  • Extensions
  • Negative Keywords

Click Spend

$350 - $1,000 / mth
$ 286
/ mth
  • Managed by an Accredited Google Individual
  • Keyword Review
  • Bid Optimisation
  • Negative Keyword Research
  • Ad Text Optimisation
  • Reporting

Click Spend

$1,001 - $2,000 / mth
$ 462
/ mth
  • Managed by an Accredited Google Individual
  • Keyword Review
  • Bid Optimisation
  • Negative Keyword Research
  • Ad Text Optimisation
  • Reporting

Factors to consider when choosing a fully managed PPC service

1) Level of Experience

  • Is the agency accredited?
  • What is the level of experience of the person managing your account?
  • What other services do they offer – SEO, Analytics?

2) Contracts and charging

  • What is the minimum contract period?
  • Do you own the account at the end of the contract?
  • Level of transparency – can you see Google reports or only the agencies reports?

Ready to make a move? We would love to hear from you

If you would like to find out more about 123 Digital’s fully managed Google AdWords services. We can be reached via our contact page or call on 0418 135 304. The first consultation is FREE!

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